insights

Tag: SEO


It Seemed Like a Good Idea at the Time – Make Top SEO Agency Programs Accountable

February 16th, 2016

You thought that an SEO campaign or a paid Search campaign like Google AdWords or Facebook was a good idea?   You had business colleagues tell you it was working for them?  You read something on one of your industry blogs or newsletters that an SEO campaign has become a necessity while traditional media effectiveness erodes? […]

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Google Advises “To Be Uncomfortably Excited” to be Top SEO Agency or Business

October 26th, 2015

SEO is not a hobby.  SEO is not a game.  To succeed at SEO, and with pay-per-click advertising, you need to be uncomfortably excited. That’s what I took away from a Google presentation at the recent 2015 TAG Social Savvy awards.  The speaker was quoting Google founder Larry Page about what it takes to be […]

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