insights

Small Business Marketing Use Google+ to Enhance Your SEO Ranking and Build Your Online Community

By: | August 12th, 2014

Social media revolve around creating buzz to keep your SEO rankings high. So it makes a lot of sense to be where the buzzers are, and Google+ is one of those places. Google+ has a base of 540 million active monthly users, and Google still rules the search engine roost, says Brett Relander in an […]

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Manage Your Online Reputation with Free Google Alerts?

By: | August 5th, 2014

If you’re wringing your hands about how to manage your online reputation, a blog post from forbes.com has a simple – and free — solution: Set up a Google Alert for yourself.  It’s easy to do. Just go to the Google Alerts page and type in the subject of your search. You can make it […]

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Got Your Responsive Website? Tips to Make Your Website Mobile Friendly

By: | August 4th, 2014

Mobile friendly websites have evolved in to responsive websites because mobile friendly websites aren’t just for the road. More and more of your customers and prospects are reaching your website on a smartphone or tablet from the comfort of their homes as well as coffee shops, waiting rooms and ‘just waiting around’ If your website […]

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Boost SEO Performance by Aligning Your Business Plan with your Creative Web Design for Small Businesses

By: | July 23rd, 2014

What do you want from your website? That’s a rhetorical question with a lot of good answers. So, the real question is: What must you do to make sure your creative small-business web design boost your SEO to help people find you? The short answer is: Match your marketing plan to your business plan. Number […]

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Should you Update Your Website Design and Content?

By: | July 17th, 2014

  Knowing that nearly everything gets obsolete, the better question is how often should you be updating your website design and content?   Your answer is hoping it is “not often.” Before you start to agonize over the time it takes to update either, know that it doesn’t have to be an all-consuming activity. There are […]

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How to be Loved by Google – Maximizing your SEO Page Ranking

By: | July 7th, 2014

Is getting a second look from the targeted love of your life easier than getting a first look from Google for your SEO page ranking? When you’re trying to build more business, it probably is. Just as you try to figure out how to make yourself more attractive for finding a life partner – and […]

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Get More People Involved in Your Blog

By: | July 2nd, 2014

Are you an electronic recluse or part of an online community? Being part of a community gives your content a new twist, helps your SEO page ranking and shows the breadth of resources you bring to your customers and clients. You can improve your SEO page ranking and more by having guest bloggers, being a […]

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Has Your Website Kept Up with Your Business?

By: | June 24th, 2014

Think for a moment how your business has changed over the past year or 3. Do you offer more products and services? Have you expanded to new markets or locations? Are your customers using your products differently or more innovatively? Has your business climate or marketplace changed? Is your old creative website design experiencing a decrease in website traffic and/or business?

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Are You Playing ‘Hide’ Instead of ‘Seek’ with Google Page Ranking?

By: | June 18th, 2014

Everyone wants to be found first on a Google search, but it sometimes seems like the search engine leader tries to hide you when you want prospects to find you. In reality, Google’s ever-changing criteria for higher organic search rankings are a good thing. They force you to update your message and creative website content […]

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Creative Web Design as a Customer Magnet – How NicheLabs Strengthened the Attraction

By: | June 12th, 2014

A really strong website appearance clamps visitors to your site, tightening the “stickiness” that helps your SEO and increases your likelihood of getting more business. That holds true for any small business, and it’s really critical if you’re targeting clientele that are not local.

That was the challenge Laurie Schemenaur faced when she opened Safe N Sound Home Watch and Personal Concierge on Florida’s west coast. She needed to attract and hold out-of-state owners of high-value second-homes. She needed a website that would give them peace of mind and remind them of her full service offerings.

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