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Form and Function for a New Venture

When it comes to offering financial products and services for alternate investments, the challenge is two-fold. The website needs to have a look and feel of elegance and a solid foundation of success – and visitors need to be able be able to find all the information they need about…

Penguins, Pandas and Google SEO Animals

If one thing’s for certain with Google, it’s that the search engine driver is always changing its algorithms to stay ahead of websites that try to game its ranking system. These days, the algorithms – let’s just call them formulas for now – go by names like Penguin and Panda,…

Our 10 Years in Business

NicheLabs is 10 years old this month! As with any 10-year-old, it’s a time to celebrate, and it’s a time to look at a long, wide-open future. First, let’s celebrate our accomplishments. We have served nearly 1,000 clients of all sizes in diverse markets in our 10 years. Their websites…

The Type of R&D That Small Businesses Can Really Use

If you are looking to grow your business to find more clients, customers or patients without spending a fortune, then the tactic that my friend Steve Clements of The Medical Practice Resource Group uses is something you should consider.  It applies to many parts of your business, including SEO. It’s…

Stop Being Distracted — This Will Help You as Much as Your Top SEO Marketing Program

If our prior post’s 5 tips for controlling distractions from the phone, email and text messages wasn’t enough, here are 5 additional tips that will make you and your SEO campaign score, your Google AdWords campaign click, and your social media program engage, from our friends at LifeHack. Getting new…

Meet Google and YikYak in Person in ATL so You Can be a Top SEO Company

As part of the planning committee, I urge you to save 4 PM to 8 pm on Thursday October 8, 2015 for an interesting evening of ideas and the great networking that TAG (Technology Association of Georgia) events are known for. Taking place at the Buckhead Club, you will hear…

Get the New Google Snack Pack with help of Top SEO Agencies

If finding new customers wasn’t hard enough, businesses using Google SEO to be found online have more changes to deal with.  If you derive business locally, whether you use a top SEO agency or do this in-house, the Google Snack Pack needs to be in your vocabulary. SEO agencies routinely…

What Starbucks and McCafé Teach Us About Great SEO

Like so many companies that want more customers, clients or patients, a business owner asked their web design company if they did SEO.  Not just do SEO — could they do great SEO so that they could see results and track ROI. When the web design company said yes, the…

Getting New Customers by Using Search Engine Marketing is Hard; Yet SEO Doesn’t Have to Be.

I heard it again talking with a business owner:   How do I get more patients? Getting more patients or customers, both are the end-user consumer.   I don’t have a big budget and the marketing programs I’ve tried don’t seem to work. There’s billboards, search engine optimization (SEO), Google AdWords, direct…

Flash is More than Bad for Good SEO – Firefox Now Blocking Flash

Mozilla, the makers of the second most popular web browser in the world, decided that their Firefox web browser would block flash by default on July 14. If you are concerned about your Google Search ranking and your SEO program, you’ve likely removed Flash animation for your website because Apple…